I'm Lisaura Lara, founder and creator of this beautiful brand.

Moving to the United States showed me something I never expected — how much I needed to carry a piece of home with me.

Leaving the Dominican Republic was one of the biggest leaps of my life, and in the middle of rebuilding everything from zero, I realized I was missing the smells, the warmth, and the softness that shaped who I am. That’s why I created AURA.

A Dominican, Latina-rooted, vegan sisterhood body care ritual designed to feel like a hug from where you come from. E

very scent, every ingredient, every texture is intentional — made to remind you that you’re allowed to feel held, connected, and supported… no matter where life takes you.

• AURA is home.
• AURA is sisterhood.
• AURA is the reminder that wherever you go, your essence and your roots go with you.